Cal Brackin Design

Hi, I'm Cal.

I am a designer shaping products & services for delight, function, and community.

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Work

Product Design

LuckyTruck

Research and Site Design

US Digital Response

Site Design & Marketing

Sauza

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About

I’m Cal — a Colorado-based designer. Most recently the Design Lead at LuckyTruck, where I grew the product and brand from early-stage startup to acquisition.

I am the founder of Design Good Works, envisioning impactful transformations for communities ready for change.

I am proud to have earned a Master's in UX & Brand at CU-Boulder along with using design and social science research practices in the Peace Corps-Mongolia.

From product design to strategic sketching, I connect the dots between people and problems to transform digital and physical platforms.

Experience

Product & Brand Designer

Design Good Works

February 2024 – today

Sr. Product Designer

LuckyTruck

February 2022 – July 2024

Product & Brand Designer

Stay Gold

September 2021 - September 2022

Designer

On Board Innovations

September 2018 - September 2021

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Testimonials

Cal's ability to conduct thorough user research and iterate designs based on data and feedback was instrumental in shaping our projects.
Haseeb Khizar
VP of Engineering, LuckyTruck
The thread that connects leadership, collaboration, and flexibility is a commitment to others and an ability to be truly present in any given situation. That’s Cal.
Kaitlin Lewis
AmeriCorps
As a team leader Cal inspired trust and collaboration throughout our projects, leveraging his expertise and understanding to create innovative solutions that added immense value to both the client and the work delivered.
Mateo Juan Barroetavena
Stay Gold Design, Designer
In several instances working with Cal, he learned a new skill because no-one on the team knew how to accomplish what we needed.
Caleb Hammel
Sr. Product Designer, Spectrum
Cal was always very positive and energetic, and produced high-quality prototypes very quickly.
Amy Meng
Program Manager, U.S. Digital Response
Cal's ability to conduct thorough user research and iterate designs based on data and feedback was instrumental in shaping our projects.
Haseeb Khizar
VP of Engineering, LuckyTruck
The thread that connects leadership, collaboration, and flexibility is a commitment to others and an ability to be truly present in any given situation. That’s Cal.
Kaitlin Lewis
AmeriCorps
As a team leader Cal inspired trust and collaboration throughout our projects, leveraging his expertise and understanding to create innovative solutions that added immense value to both the client and the work delivered.
Mateo Juan Barroetavena
Stay Gold Design, Designer
In several instances working with Cal, he learned a new skill because no-one on the team knew how to accomplish what we needed.
Caleb Hammel
Sr. Product Designer, Spectrum
Cal was always very positive and energetic, and produced high-quality prototypes very quickly.
Amy Meng
Program Manager, U.S. Digital Response
Cal's ability to conduct thorough user research and iterate designs based on data and feedback was instrumental in shaping our projects.
Haseeb Khizar
VP of Engineering, LuckyTruck
The thread that connects leadership, collaboration, and flexibility is a commitment to others and an ability to be truly present in any given situation. That’s Cal.
Kaitlin Lewis
AmeriCorps
As a team leader Cal inspired trust and collaboration throughout our projects, leveraging his expertise and understanding to create innovative solutions that added immense value to both the client and the work delivered.
Mateo Juan Barroetavena
Stay Gold Design, Designer
In several instances working with Cal, he learned a new skill because no-one on the team knew how to accomplish what we needed.
Caleb Hammel
Sr. Product Designer, Spectrum
Cal was always very positive and energetic, and produced high-quality prototypes very quickly.
Amy Meng
Program Manager, U.S. Digital Response
Cal's ability to conduct thorough user research and iterate designs based on data and feedback was instrumental in shaping our projects.
Haseeb Khizar
VP of Engineering, LuckyTruck
The thread that connects leadership, collaboration, and flexibility is a commitment to others and an ability to be truly present in any given situation. That’s Cal.
Kaitlin Lewis
AmeriCorps
As a team leader Cal inspired trust and collaboration throughout our projects, leveraging his expertise and understanding to create innovative solutions that added immense value to both the client and the work delivered.
Mateo Juan Barroetavena
Stay Gold Design, Designer
In several instances working with Cal, he learned a new skill because no-one on the team knew how to accomplish what we needed.
Caleb Hammel
Sr. Product Designer, Spectrum
Cal was always very positive and energetic, and produced high-quality prototypes very quickly.
Amy Meng
Program Manager, U.S. Digital Response

Awesome projects start here

If you want to chat about a project or a job — send me an email at cbrackin@gmail.com. I can join a team, help design a website, design a digital product, craft a brand refresh, or work on a physical service or experience.

Currently based in Colorado — available for local or remote-friendly work.

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Email me →

Hi, I'm Cal.

I am a designer shaping products & services for delight, function, and community.

Work

Product Design

Research and Site Design

Site Design & Marketing

About

Experience

Product & Brand Designer

Sr. Product Designer

Product & Brand Designer

Designer

Play

Testimonials

Cal's ability to conduct thorough user research and iterate designs based on data and feedback was instrumental in shaping our projects.

Cal's ability to conduct thorough user research and iterate designs based on data and feedback was instrumental in shaping our projects.

Cal's ability to conduct thorough user research and iterate designs based on data and feedback was instrumental in shaping our projects.

Cal's ability to conduct thorough user research and iterate designs based on data and feedback was instrumental in shaping our projects.

Awesome projects start here

LinkedIn

Instagram

I’m Cal — a designer